Privacy Policy

We collect personal information that is reasonably necessary to operate our hospitality business and provide the services you request.

A. Contact and identification information

Depending on your interaction with us, this may include:

• name;
• email address;
• telephone or mobile number;
• mailing or billing address;
• country or general location;
• information necessary to verify or administer a reservation or service; and
• other information you voluntarily provide to us.

We do not intentionally collect more personal information than is reasonably necessary for the purpose for which it is collected.

B. Reservation and guest information

When you inquire about, make, modify, or use a reservation, we may collect information such as:

• reservation dates;
• arrival and departure information;
• property or accommodation reserved;
• number of guests;
• names of guests where reasonably necessary;
• contact information for the reservation;
• booking source or platform;
• special requests or stay preferences;
• check-in and access information;
• guest-service, concierge, housekeeping, maintenance, or other service requests;
• communications concerning the reservation or stay;
• information concerning reservation changes, cancellations, refunds, or disputes; and
• other information reasonably necessary to provide, administer, secure, or document the stay.

We may receive reservation or guest information from a third-party booking platform, travel platform, property owner, hospitality partner, or other service provider involved in arranging or supporting your stay.

C. Payment information

We may collect information necessary to request, authorize, record, reconcile, or administer payments, refunds, deposits, charges, or other financial transactions.

Negril Welcomes may use third-party payment processors, reservation platforms, booking platforms, banks, or other payment-service providers to process payments.

Negril Welcomes does not necessarily receive or store the full payment-card number, card security code, or other complete payment-card credentials. Depending on the payment method and provider, payment information may be collected and processed directly by the applicable third-party payment processor.

Where a third party processes your payment information, that provider's own privacy and security practices may also apply.

D. Communications

We may retain communications between you and Negril Welcomes, including:

• emails;
• SMS or WhatsApp communications where applicable;
• telephone or customer-service records where lawfully recorded or documented;
• reservation correspondence;
• guest-service requests;
• feedback and reviews; and
• other communications concerning our services.

We use this information to respond to you, provide services, maintain accurate business records, resolve issues, and improve our operations.

E. SMS and mobile information

If you voluntarily opt in to receive SMS communications from Negril Welcomes, we may collect and retain:

• your mobile telephone number;
• your SMS consent status;
• the date, time, and method of consent;
• applicable consent language or source;
• opt-out or STOP requests;
• message-related records necessary to administer the SMS program; and
• other information reasonably necessary to operate and document the messaging service.

We do not sell, rent, or share SMS opt-in information, including mobile numbers and consent records, with third parties or affiliates for their own marketing or promotional purposes.

We may disclose limited SMS information to service providers that are necessary to operate the messaging program, such as messaging platforms, communications providers, customer-support systems, technology vendors, or other service providers acting on our behalf.

SMS communications are also subject to the applicable SMS terms contained in our Terms of Service.

F. Website and technical information

When you visit our website, we and our service providers may automatically receive certain technical information, which may include:

• IP address;
• browser type;
• device type;
• operating system;
• pages visited;
• referring pages;
• approximate geographic information derived from technical data;
• website interaction information;
• cookies and similar technologies; and
• security or diagnostic information.

We may use this information for website functionality, analytics, security, fraud prevention, troubleshooting, and improvement of our website and services.

We process personal information for specific and lawful business purposes, including:

Providing hospitality and reservation services

We use personal information to:

• respond to inquiries;
• provide reservation options;
• create and administer reservations;
• process reservation changes and cancellations;
• facilitate check-in and check-out;
• provide guest services and concierge assistance;
• coordinate housekeeping, maintenance, transportation, or other requested services;
• communicate important information concerning a stay;
• respond to emergencies or safety matters; and
• otherwise provide the hospitality services you request.

Payments and financial administration

We may use information to:

• process or facilitate payments;
• process refunds;
• administer deposits or authorized charges;
• reconcile transactions;
• document financial records;
• address payment disputes; and
• comply with applicable financial, tax, accounting, or legal requirements.

Communications

We may use your contact information to send:

• reservation confirmations;
• payment notices;
• check-in and check-out information;
• service updates;
• responses to inquiries;
• customer-support communications;
• important operational notices; and
• other service-related communications.

Marketing communications will be handled in accordance with applicable law and any consent or preferences that apply.

Improving our services

We may use information to:

• understand guest needs and preferences;
• improve the website;
• improve hospitality operations;
• evaluate service performance;
• develop new services;
• analyze booking and service trends; and
• personalize the guest experience where reasonably appropriate.

Security and fraud prevention

We may use information to:

• protect guests, owners, employees, properties, and systems;
• prevent fraud or unauthorized activity;
• investigate suspected misuse;
• protect reservation and payment systems; and
• maintain the security and integrity of our services.

Legal and regulatory purposes

We may process information when reasonably necessary to:

• comply with applicable law;
• respond to lawful requests from government authorities;
• establish, exercise, or defend legal claims;
• enforce our agreements;
• protect our legal rights; or
• protect the health, safety, or property of individuals.

Negril Welcomes seeks to process personal information fairly, lawfully, transparently, and for specific purposes.

We seek to limit collection to information that is adequate, relevant, and reasonably necessary for the purpose for which it is collected.

Where consent is required, we seek consent in an informed, freely given, specific, and unequivocal manner and maintain appropriate records of that consent.

Where processing is necessary to provide a service you have requested, administer a reservation, comply with a legal obligation, protect legitimate interests, or otherwise permitted by applicable law, processing may occur on that basis rather than solely on consent.

Providing consent for marketing is not a condition of purchasing or receiving hospitality services where the information is not reasonably necessary to provide those services.

We do not sell personal information.

We may disclose personal information when reasonably necessary to operate Negril Welcomes and provide the services you request.

Service providers

We may share information with vendors and service providers that support our business, including providers of:

• payment processing;
• reservation and booking technology;
• property and hospitality management systems;
• customer relationship management;
• email and communications;
• SMS or messaging;
• website hosting;
• analytics;
• technology support;
• security;
• accounting;
• customer service; and
• other operational services.

These providers may process personal information on our behalf and only to the extent reasonably necessary for the services they provide.

Property owners and hospitality partners

Where Negril Welcomes manages or supports a property owned or operated by another party, we may disclose reservation, guest, or service information to the applicable property owner or hospitality partner when reasonably necessary to:

• administer the reservation;
• prepare the property;
• facilitate access;
• provide guest services;
• address maintenance or safety issues;
• administer charges or refunds; or
• fulfill the requested stay.

Third-party booking platforms

If you make or manage a reservation through Airbnb, another OTA, travel platform, booking engine, or similar third party, information may be exchanged with that platform as necessary to administer the reservation.

Your use of a third-party booking platform may also be subject to that platform's own privacy policy and terms.

Legal, safety, and regulatory disclosures

We may disclose information where reasonably necessary to:

• comply with law;
• respond to lawful governmental requests;
• comply with legal process;
• investigate fraud or security incidents;
• protect individuals or property; or
• establish, exercise, or defend legal rights.

Business transactions

If Negril Welcomes is involved in a merger, acquisition, restructuring, financing, sale of assets, or similar business transaction, personal information may be transferred as part of that transaction, subject to applicable law and appropriate safeguards.

Some of the technology and service providers used by Negril Welcomes may process information outside Jamaica.

Where personal information is transferred outside Jamaica, Negril Welcomes will seek to do so in accordance with applicable Jamaican data-protection requirements, including applicable requirements concerning adequate protection and cross-border transfers.

Because the providers used by Negril Welcomes may change over time, this Privacy Policy does not attempt to identify every individual technology vendor by name.

Examples of third-party systems that may process information include payment processors, booking platforms, website providers, CRM systems, communication platforms, analytics providers, cloud-storage providers, and hospitality technology providers.

Negril Welcomes retains personal information only for as long as reasonably necessary for the purpose for which it was collected, subject to applicable legal, accounting, contractual, dispute-resolution, security, and regulatory requirements.

Retention periods may vary depending on the type of information.

Generally:

• Reservation and guest information may be retained for the duration of the guest relationship and for a reasonable period afterward to administer records, resolve disputes, maintain business records, satisfy legal obligations, and protect our rights.
• Payment and financial records may be retained for periods required or reasonably necessary for accounting, tax, financial, fraud-prevention, dispute-resolution, and legal purposes.
• Communications and customer-service records may be retained for as long as reasonably necessary to administer the relationship, document services, resolve disputes, improve operations, and satisfy legal obligations.
• SMS consent and opt-out records may be retained for as long as reasonably necessary to demonstrate consent, honor withdrawal of consent, administer the messaging program, and demonstrate compliance.
• Website and technical information may be retained according to the applicable security, analytics, hosting, and technology-system settings and the purposes for which the information was collected.

When personal information is no longer reasonably required and there is no legal or other legitimate reason to retain it, we will seek to delete, securely dispose of, anonymize, or otherwise appropriately de-identify it.

Subject to applicable law and any applicable limitations, you may have rights concerning your personal information, including rights to:

• know whether your personal information is being processed;
• request access to personal information we hold about you;
• request information about the purposes for which your information is being used;
• request information about intended recipients or categories of recipients;
• request correction of inaccurate or incomplete information;
• request deletion or disposal of personal information in appropriate circumstances;
• object to or request restriction of certain processing;
• withdraw consent where processing is based on consent;
• object to certain direct-marketing activities;
• request information concerning certain automated decision-making, where applicable; and
• make a complaint concerning the handling of your personal information.

The availability and scope of these rights depend on the circumstances and applicable law. Some requests may be subject to lawful exceptions or limitations.

To submit a privacy request, correction request, withdrawal of consent, or data-protection complaint, contact:

Please describe your request clearly enough for us to understand what information or processing you are asking about.

We may need to verify your identity or obtain additional information before completing a request in order to protect personal information from unauthorized disclosure.

We will respond to valid requests within the period required by applicable law.

We will not charge a fee for a legitimate data-protection request unless applicable law permits a charge in the particular circumstances.

If you believe Negril Welcomes has not handled your personal information appropriately, we encourage you to contact us first so that we can investigate and attempt to resolve the concern.

You may also contact Jamaica's Office of the Information Commissioner (OIC) concerning your rights under the Jamaica Data Protection Act, 2020.

The OIC is the Jamaican authority responsible for monitoring compliance with the DPA, receiving and investigating data-protection complaints, and providing information and guidance concerning data-protection rights.

The OIC's contact information and procedures may change. Current information should be obtained directly from the OIC.

If you voluntarily subscribe to Negril Welcomes SMS communications:

• consent is not a condition of purchasing hospitality services;
• messages may include service-related or marketing communications depending on the program to which you subscribed;
• message frequency may vary;
• message and data rates may apply depending on your mobile plan;
• you may opt out by replying STOP where supported;
• you may request assistance by replying HELP where supported; and
• you may contact Negril Welcomes at 229-214-8500 or welcome@negrilwelcomes.com for assistance.

Opting out of marketing messages does not necessarily stop essential service communications relating to an existing reservation or transaction where those communications are necessary to provide the service.

Our website may use cookies, pixels, tags, analytics tools, or similar technologies to:

• operate the website;
• remember preferences;
• understand website usage;
• measure performance;
• improve functionality;
• maintain security; and
• support marketing or advertising activities where applicable.

Where required, we will provide appropriate choices or notices concerning these technologies.

You may also be able to control certain cookies through your browser or device settings.

Disabling certain cookies may affect website functionality.

Negril Welcomes uses reasonable technical and organizational safeguards appropriate to the nature of the information and the circumstances of processing.

Depending on the system and information involved, safeguards may include:

• access controls;
• authentication;
• encryption or secure transmission;
• system monitoring;
• backups;
• security procedures;
• employee or contractor training;
• vendor due diligence; and
• other administrative, technical, and organizational measures.

No website, electronic transmission, database, or storage system can be guaranteed to be completely secure.

If Negril Welcomes becomes aware of a personal-data breach requiring notification under applicable law, we will take appropriate steps to investigate, contain, remediate, and make required notifications.

Our services are intended for adults and families, but we do not knowingly collect personal information directly from children where doing so is not reasonably necessary for the requested service.

If information concerning a child is necessary for a reservation or hospitality service, it should be provided by an appropriate parent, guardian, or responsible adult where required.

If you believe a child has provided personal information to us improperly, please contact us so that we can assess and address the situation.

Our website, reservation communications, or services may contain links to or integrations with third-party websites, booking platforms, payment providers, social-media services, or other third-party services.

Those third parties operate under their own terms and privacy policies.

Negril Welcomes is not responsible for the privacy practices, security, or content of third-party services that we do not control.

If you provide Negril Welcomes with personal information about another guest, traveler, family member, colleague, or other individual, you should do so only when you are authorized to provide that information and, where required, have provided that individual with appropriate notice.

This may include information necessary to administer a reservation or provide hospitality services to members of a traveling party.

We may update this Privacy Policy from time to time to reflect changes in:

• our services;
• our technology;
• our information practices;
• applicable law;
• regulatory guidance; or
• business operations.

When we make material changes, we will update the Effective Date and may provide additional notice where appropriate.

The current version will govern our information practices from its stated Effective Date.

Questions, privacy requests, corrections, consent withdrawals, or complaints may be directed to:

Negril Welcomes is committed to providing a hospitality experience that respects both the guest relationship and the privacy of the people we serve.